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There is a lot of information in the human eye. Gazepoint offers understanding into what has their advantage, what challenges them, what they like or could do without, and substantially more. You can use the information you get from eye-tracking technology to understand it and use it. Peruse on to study eye following, and exploit this state of the art development today with a customer-valued eye-following biometric innovation bundle from Gazepoint. Today, a number of businesses offer eye tracking technology. While each has its own particular characteristics and nuance, they all provide the same service: information on the thing your clients are checking out. The hardware/software technology package you choose will determine the biometric information you collect, but there are a few general metrics you can anticipate recording.